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The 10 Commandments of a six-figure author

There are many strategies to make six figures as an author, but there are ten core principles that any successful writer must follow to achieve this type of success. Now, I will share them with you.


 #1. Create a quality product

 First and foremost, you get paid for bringing value to the marketplace. You do not get paid for books. You get paid for bringing value. So if you release a hundred cheap, low-quality books, you won’t make six figures. Everything You release must have a standard of excellence, especially if you are an independently published author. People tend to discount mistakes in a traditionally published book with little thought. But if they find an error in an indie book, they make a big deal of it. Why do we have this double standard? I don’t know? I know that it is a real problem, and you must watch this. Nobody’s perfect but make sure everything you publish is well written and edited to the best of your ability.

 

#2. Think of yourself as an entrepreneur

Most successful authors think of themselves as entrepreneurs. They don’t think of themselves as only a writer. They think of themselves as a business owner. I am an author, but I am also a speaker, a businesswoman, a podcaster, a YouTuber, a blogger, and a marketing junkie. I’m sure I could add more, but you get the point. I am officially an entrepreneur. I write books, yes, but my business is Synova Ink Publishing. As an entrepreneur, I have a written business plan for Synova Ink Publishing, and every so often, I will refer back to it. If I am not furthering my goals, I will find another path. The key is I think of myself as a business owner.

 

#3. Know your target audience

Every successful author out there knows their target audience. You can’t be everything to everyone. You’re not going to be everyone’s cup of tea. That’s okay. You must find the people interested in your type of work and market to them. Don’t advertise to the masses. You’ll waste a bunch of time and money and won’t see very many results. The point is to find your target audience and focus on them. Provide value to them and forget the rest.

 

#4. Have a marathon mindset

Successful Indie authors have a marathon mindset. They don’t just work on one book at a time and focus on that alone. They don’t put all their hopes and dreams into their first book and then never write another one. Every successful six-figure author out there has a series of books available.

 

#5. Building a mailing list

The money is in the list. You might think JK Rowling doesn’t have a mailing list. She might not, but there are millions of Harry Potter fans on a mailing list, and you can guarantee that her publishing house has them on a list. Now, if you are your own publishing house, you better have a list. Nowadays, traditionally published authors have to have their own list before reaching success. So go ahead and start building a list of email addresses. Start with your friends and family. I don’t care who it is. Start a list later on. You can narrow it down to your target audience. But start somewhere

 

#6. Think outside of the paperback

You need to think outside of the confines of a paperback book. There are ways to provide value to the marketplace as a writer beyond the paper. Of course, ebooks are available for those who like to read on their phones. There are audiobooks for those who prefer to listen in their cars. But there is even more available besides those three options. I’ll give you an example. 

I used to write about cold cases that needed more publicity for those of you who have just started following me. I worked with the victim’s family members to raise awareness about their case, hoping to bring in leads for law enforcement. So how did I do this? I realized that every cold case needed several things. I highlighted the story by writing an article for my blog. 

Then I made a series of YouTube videos about the case for my channel. I also had a podcast where I reviewed the cases and sometimes interviewed the victim’s family members. I also put their story in one of my case files books at the end of the year. So how did this help raise awareness about the story? 

Instead of the story being in one place, we ended up with a blog post, YouTube video, a podcast episode, a paperback book, an ebook, and an audiobook. So, I had taken the same story and recreated it six times. How many more people have I reached by saying the same thing six different ways? Think about this in your business. How many more people will see your story if you share it in different ways?

 

#7. Keep learning

William S. Burroughs once said, “when you stop growing, you start dying.” The more you learn and know, the more your business can grow and help more people. Trends are constantly changing, so you must keep learning about your industry. Now the trends in the fantasy industry aren’t the same for True Crime writers, and they are definitely different in the coaching industry. I don’t study the trends for Fantasy writers except for on the occasion when I am coaching a fantasy writer. I do constantly study marketing, personal development, and business. 

 

#8. Avoid burnout

I struggle with this. I will be honest with you. It’s easy to get wrapped up in the process that you forget yourself. Focus on organizing your projects and schedule in time for yourself. Learn to say no to projects and people that don’t serve your highest goals. It’s hard, but if you don’t take care of that beautiful brain of yours, you won’t be able to write.

 

  1. Find something bigger than yourself

When I started writing, I started writing things that I enjoyed. I quickly learned that this was not enough to keep me focused for the long run. Remember, we’re on a marathon here. Once I found my purpose, I got a drive within me to keep me going. When you’re working for something bigger than yourself, and you’re trying to make the world a better place, it pulls you through the hard times. It helps keep you focused and moving when you’re tired, when you’re sick, and when you feel like giving up. Find a purpose outside of yourself for your business.

 

#10. Networking

 No man is an island. We’ve all heard that saying, but we tend to be more reclusive as writers. We’re more comfortable in our own space, typing away hiding in our imagination. Unfortunately, that is not conducive to good business practice. Networking is vital when it comes to building a business. Find chances to network both online and in person. Don’t forget to cross-promote those writers in your genre too. By cross-promoting them, you actually open up their audience to you.


If you’d like more tips and tricks about the business of writing, check out Synova’s Simply Biz Facebook group and sign up for Synova’s Simply Biz Newsletter.

If you enjoy this content don’t forget to sign up for Synova’s Simply Biz Newsletter and get your copy of her Free Guide: Overcoming Writer’s Block.

Join Synova’s Newsletter here


If you’d like even more help with your writing business, Synova has recently launched a course for writers.

Author Biz 101 Writer’s Course:

This course will focus on helping writers develop their craft and show them how to build a business from their writing.

For more information check out Synova’s store page HERE


For more free tips about writing check out Synova’s Simply Biz Facebook Group

JOIN SYNOVA’S SIMPLY BIZ FACEBOOK GROUP HERE

The Benefits of Journaling For Writers (& Everyone Else Too)


You’ve probably heard that you should be journaling, but who has time and what’s the big deal? If you want to be a professional writer and you don’t keep a journal, I highly suggest you start, and I will tell you why. 

Tony Robbins has a saying that I absolutely love. He says, “success leaves clues.” If you study the most successful business people, writers, speakers, etc., 99% of them keep a journal. So if you want to be successful, it would make sense to do what successful people do, right? So why don’t we keep journals?


I think when we say journal, people get a mental image of the preteen girl and her little pink, glitter-covered diary. When I speak of journaling, I am not talking about the scribblings of a prepubescent girl. I’m talking about serious journaling for entrepreneurs and writers.

It’s a well-known fact that journaling can help you during times of crisis and trauma. It helps remind you of good times when things have turned bad. Mental health professionals recommend journaling to their patients and see massive results. It only takes 15 minutes a day to change your life. Still, for the most part, the majority of people don’t journal.


Today I want to tell you how journaling can help you become a better writer.

1. Helps Focus Your Thoughts:

Writing in a journal helps you focus your thoughts. A lot of times, people get overwhelmed at the thought of trying to write a book, and they can’t overcome it, and the book never gets written. If you take 15 minutes a day to write in a journal, you’ll find your ideas Will flow easier, and you won’t struggle with writer’s block as much.

2. Keep Track Of Ideas:

I also use my journal to keep track of the new ideas that pop into my head. If you have followed me for a while, you know that I have a tendency towards ADHD, and my mind goes a million places at a time. I will get great ideas while I’m in the middle of an important assignment for my business. I would follow these ideas down the rabbit hole and never follow through and finish the first project. I found that by journaling my ideas, I can keep them in a safe place but not get distracted by them. I will go back through my journals periodically and implement the ideas that I have stored there.

I also like to keep my gratitude journal entries in my notebook. Some people will separate their gratitude journals, their food journals, their idea, journals, etc. I placed them all in one. If it helps you to separate them all out, then I encourage you to do so. The idea is to store the information in a safe place. 

I use hard-bound journals, and I found a company that has beautiful ones. They’re usually gold, foiled, and gorgeous. I know all of you guys out there may not like those, so you can find ones that are more “Butch,” I’m sure. I call mine my “golden book of ideas.” I keep it with me everywhere I go.

Get Your’s Here:                                              Get Men’s Journal Here:

https://amzn.to/3gAJJzf                                https://amzn.to/34zc06O

 

3. Helps Writers With Character Development:

Journaling also helps writers flesh out their characters. It helps you build your backstory without boring the readers. Too many writers discover their characters along with the reader. Unfortunately, this leads to the bad habit of information dumping. I always tell people to start their books with excitement and chaos. Then you can sprinkle in the backstory later on. If you don’t know your character well enough, you will dump all of this information onto your reader. Journaling helps you flesh out all of those details so you can write a well-rounded character without boring the reader with unnecessary backstory.

4. Improves Communication Skills:

Studies show daily journaling improves your communication skills. As a writer, improving your communication skills should be a top priority. It also helps you work through emotions and be more mindful.

5. Reduces Anxiety:

Mental health professionals encourage their patients to use journaling to help reduce anxiety about upcoming events in their lives. When you write in a journal, it also decreases your anxiety about writing a book. I know that sounds strange because you’re still writing the book. People get overwhelmed at the thought of writing a book but think of it this way. What if you wrote for 15 minutes a day about the topic you would like to see in a book?

If you wrote for 15 minutes a day every day for a year, you would have a book written already! Sure, It would need to be formatted into book form and edited properly, but you have written a book. It literally takes the pressure off to simply write in your notebook versus the thought of writing a book.

Conclusion:

These are just a few of the reasons why you should be journaling as a writer. If those aren’t enough for you, Google it, and I guarantee you you’ll find enough reasons to start writing your own journal. I will give you a link to the company that I buy my journals from, I am an affiliate of Amazon, so I will receive a small commission. Commission. But I would not recommend them if I didn’t use them myself.

Happy journaling!


If you’d like more tips and tricks about the business of writing, check out Synova’s Simply Biz Facebook group and sign up for Synova’s Simply Biz Newsletter.

If you enjoy this content don’t forget to sign up for Synova’s Simply Biz Newsletter and get your copy of her Free Guide: Overcoming Writer’s Block.

Join Synova’s Newsletter here


If you’d like even more help with your writing business, Synova has recently launched a course for writers.

Author Biz 101 Writer’s Course:

This course will focus on helping writers develop their craft and show them how to build a business from their writing.

For more information check out Synova’s store page HERE


For more free tips about writing check out Synova’s Simply Biz Facebook Group

JOIN SYNOVA’S SIMPLY BIZ FACEBOOK GROUP HERE

11 Timewasters to Avoid

 

We all feel like we don’t have enough time. But most of us waste a lot more time each week than we care to admit. The perfect timewaster is enjoyable, allows time to fly by, and is highly distracting.

 In this day and age, we have a lot of distractions that fit the bill of a perfect distraction. Timewasters are habits that provide little to no meaningful reward for the time invested.

If you don’t have time to finish your book, I suggest you look for these things in your daily routine and cut them out. Remember you have to “Make” time for writing. Don’t wait for the “perfect” time to write, or you’ll never finish that book!


Avoid these timewasters, and you’ll add more hours to your day to do what matters to you:

  1.  Cut The Clutter: Clutter is a huge timewaster. Everything seems to be in your way. It’s hard to find the things you need. It’s emotionally stressful, too. Have you ever noticed how peaceful a sparsely decorated room feels? You can create that same environment.
  2. Worrying: You can worry all you want about the weather, your debt, or your relationship. It doesn’t change the problem. It just stresses you out, wastes valuable time, and causes you to be less productive.
  3. Perfectionism: Perfection is an impossible goal and requires far more time than it’s worth. It’s also an excuse never to get started. Realize what it is and cut it out.
  4. Electronic devices: How much time do you spend each week watching TV, surfing the internet, or staring at your phone? Do you play video games? Count up all of that time and ask yourself if there’s something more productive you could be doing. The average American spends 4 & 1/2 hrs watching TV a day, and that number is bumped up to 6 hrs if you include online videos.
  5. Social media: In theory, social media is a great thing. But in practice, it takes up a lot of time and creates stress. People spend an average of 2 hrs & 23 min on social media a day. That’s 35 days a year! 
  6. Multi-tasking: It’s far more effective to do one thing at a time. Refocusing your attention on multiple tasks takes time and destroys any momentum you’ve created.
  7. Commuting: A 30-minute drive to work adds up. That’s 250 hours a year, or the equivalent of over six 40-hour workweeks. That’s six weeks of vacation! What could you learn if you listened to seminars on your commute? How much writing could you get done if you dictated your thoughts to your phone while you commuted to work?
  8. Chores: Some things have to be done—shopping, cooking, cleaning, laundry, cooking, and mowing the grass. If possible, pay others to perform these tasks for you. Or, you can listen to seminars while you mop floors like I do. The last two books I’ve written, I’ve dictated them all while doing other things!!
  9. Indecision: If you lack a clear direction, you’re likely to do nothing. Learn to make up your mind quickly. Make the best decision you can and get busy putting it into action. Watch my video about finding your “Why”: https://youtu.be/79et_K-01bM
  10. No plan for the day: Having a plan for the following day before you go to bed is a great way to avoid wasting time. Make a plan at night, and then spend the day working on your plan. Jim Rohn suggests making a list of the top 6 things you need to do the night before and then working on your list the next day. This list will keep you on track and improve your focus.
  11. Fatigue: It’s hard to do your best work while tired. You work slower, make more mistakes, and have a decreased ability to focus and make wise decisions. Get your sleep!

Consider all the meaningful things you could accomplish if you stopped wasting time. Think about how much time you spend each week on unproductive activities. Eliminate as many of these timewasters as possible and reap the benefits!


If you’d like more tips and tricks about the business of writing, check out Synova’s Simply Biz Facebook group and sign up for Synova’s Simply Biz Newsletter.

If you enjoy this content don’t forget to sign up for Synova’s Simply Biz Newsletter and get your copy of her Free Guide: Overcoming Writer’s Block.

Join Synova’s Newsletter here


If you’d like even more help with your writing business, Synova has recently launched a course for writers.

Author Biz 101 Writer’s Course:

This course will focus on helping writers develop their craft and show them how to build a business from their writing.

For more information check out Synova’s store page HERE


For more free tips about writing check out Synova’s Simply Biz Facebook Group

JOIN SYNOVA’S SIMPLY BIZ FACEBOOK GROUP HERE

From Idea to Finished Book in 12 Steps!

From Idea to Finished Book in 12 Steps!

Studies say 70% of Americans want to write a book but they never will. Why? It’s intimidating sometimes when you have a dream but don’t know the steps to achieve your goal. Here are 12 basic steps to take you from idea to finished manuscript. 


1. Clarify Your Big Idea

Many think they know what their big idea is, but find it difficult to explain to others. Take a moment, in the beginning, to get clear on the subject before jumping in headfirst. I realize your topic may not be appropriate for children, but IF you wanted to explain it to a ten-year-old, would they understand the concept? If so, then your big idea is clear. If not, then maybe you should go back and work on it. 

2. Identify & Research your genre

So many aspiring writers claim their books cannot be labeled and won’t fit into the genre mold. Every book that is published (Even self-published) must have a category. Whether it is in a bookstore or on Amazon, a book is placed in a genre so it can be shown to interested readers and sold. If you cannot label your book when you already know how wonderful it is, how will a reader? 

After determining the best genre for your book, I suggest you find the top five authors in the category and start researching them. What is their subject? Take note of their book cover designs. Do they have similar titles? Look for patterns that you can emulate in your work. Notice I said EMULATE, not copy. 

3. Create an outline

I suggest everyone have a rough outline for their fiction and nonfiction books. Now I am not talking about all those nice bullet-pointed documents we all made in high school. I suggest writers have a basic overview of where they want their story to go and how their characters will grow. For nonfiction, create a list of 10-25 topics you want to cover in the book. Having some sort of outline will give you direction and keep you from writing yourself into a corner.

4. Hook the Reader

Hook your reader’s attention in the first line of your book. Follow it up with a riveting page or two before breaking off into the content of your book. 

5. Focus on VALUE

Focus on providing value in your narrative. Remember, you don’t get paid for time or products. You get paid for bringing value to the marketplace. How is the reader going to find this valuable? Is it entertaining? Is it Inspirational or educational? Focus on providing what the reader wants, and you will find more success than just peddling books on the street corner.

6. Set goals

Setting a deadline to finish your book seems like an obvious goal, but so many people don’t do it. 

They say they want to finish a book at some point in their lifetime, but they never set a date. Decide when you want to finish the first draft, when you want to have it ready for an editor, and when you want to send it to a publisher. The more goals you set, the better off you are. That is if you follow through and meet each goal. 

7. Establish a writing routine

Many people say they don’t have time to write, but they might carve out several hours to watch TV every day. Why not take one of those hours and write on your book? Even if you only have thirty minutes, take the time to work on your dream. The more you do this, the easier it will be to establish a writing routine. 

8. Set up a productive space

Having a specific place to write helps some people get into the writing mood. If you have a lot of distractions, then it might be a good idea to find a separate place away from the noise to work on your book. 

9. Keep yourself motivated

It’s easy to start your writing journey when you’re excited, but after that initial emotion expires, some writers find it hard to continue. Staying motivated during this lull is vital to your success. If you cannot do it alone, then I suggest you find an accountability partner. 

10. Don’t rush the ending

During the long days of writing, it can become tempting to hurry the ending. Most of the time, the writer already knows the ending and finds it exciting. To avoid this problem, I suggest you go ahead and write the ending. Then you can set it aside and get back to writing the middle of the story. The last thing you want to do is rush the ending and leave your readers hanging with questions. 

11. Get feedback

Many aspiring writers go to local writer’s groups and have them critique their work. I do not suggest this. I know it sounds harsh, but in many cases, these groups are a bunch of local aspiring writers who know little more than you do. Instead, find someone who knows the business of writing in your genre and have them read your manuscript. Get feedback from friends and family, but keep in mind that their opinions are just opinions. Don’t let them discourage you if they are negative. 

12. Publish your book

Now that you have finished your book, it’s time to get it published. You can choose to publish traditionally by submitting a submission package to a publishing house, or you can upload it to Amazon yourself. 


If you’d like more tips and tricks about the business of writing, check out Synova’s Simply Biz Facebook group and sign up for Synova’s Simply Biz Newsletter.

If you enjoy this content don’t forget to sign up for Synova’s Simply Biz Newsletter and get your copy of her Free Guide: Overcoming Writer’s Block.

Join Synova’s Newsletter here


If you’d like even more help with your writing business, Synova has recently launched a course for writers.

Author Biz 101 Writer’s Course:

This course will focus on helping writers develop their craft and show them how to build a business from their writing.

For more information check out Synova’s store page HERE


For more free tips about writing check out Synova’s Simply Biz Facebook Group

JOIN SYNOVA’S SIMPLY BIZ FACEBOOK GROUP HERE

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